rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    non sort: The
    title: power of retail branding
    sub title: innovative marketing strategies for achieving brandpower
  name:
    name part: Winters, Arthur A.
  type of resource: text
  genre: TEXTO
  origin info:
    place:
      place term: xxu
    place:
      place term: us
    place:
      place term: New York
    publisher: Visual Reference Publications
    date issued: c2005
    date issued: 2005
    issuance: monographic
  language:
    language term: eng
  physical description:
    extent: 175 p. : il., fot.
  note: Arthur A. Winters ... [et al.].
  note: A brand power glossary: p. 174-175.
  subject:
    topic: MARCAS
  subject:
    topic: EMPRESAS
  subject:
    topic: DISEÑO GRAFICO
  subject:
    topic: ESTRATEGIAS
  subject:
    topic: IMAGEN INSTITUCIONAL
  subject:
    topic: MARKETING
  subject:
    topic: PLANIFICACION
  subject:
    topic: NEGOCIOS
  subject:
    topic: PUBLICIDAD
  subject:
    topic: COMUNICACION VISUAL
  subject:
    topic: ANALISIS
  subject:
    topic: IDENTIFICACION VISUAL
  subject:
    topic: TARJETAS
  subject:
    topic: IMAGEN CORPORATIVA
  subject:
    topic: AGENCIAS DE PUBLICIDAD
  classification: 7.011:658.8
  classification: 659.133
  classification: 7.01:76:659.132.21
  identifier: 1584710780
  location: physicalLocation
  record info:
    record content source: AR-BaUAD
    record creation date: 081106
    record change date: 20230908142235.0
    record identifier: 00032179
    language of cataloging:
      language term: spa